Global real estate leadership through anticipating client needs

Bruce Mosler, CEO of Cushman & Wakefield, the world’s largest privately held commercial real estate company, talks about anticipating client needs, recognizing people as an organization’s most important asset, and building long term relationships with clients. In this interview, Mosler shares insights about unique customer-focused business practices as well as his formula to become a superstar salesperson in real estate. Mosler and Reiss also dialog about characteristics that distinguish industry leaders, use of the special capabilities within your business, and recognizing gaps where you need to call on others. The interview is a one-year course on business management, all packed into 20 minutes.

Interview Aired: 09/09/2007